A data-driven ODM product selection case study: how one proven style replaced guesswork and grew an outerwear category from under 10% to 30% of total sales. 600–700 pcs trial order Top 20 in 2 weeks +35–50% conversion lift <10% → 30% outerwear share
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A 7-year partnership case study: From a minor outerwear category to a core best-seller — driven by strategic ODM fabric innovation and reliable supply chain execution.
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A detailed look at the collections, buyer conversations, and design directions that emerged from JXD's booth at the Spring 2026 Canton Fair — and what they indicate for the SS27 outerwear season.
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